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Partner Robert deBrauwere Speaks to Law360 About Facebook’s Going Public

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Partner Robert deBrauwere, co-chair of Pryor Cashman’s Digital Media Group, recently spoke with Law360 about Facebook Inc., which went public on May 18, 2012.

In the article “Investors ‘Like’ Facebook, But They'll Still Sue,” author Ian Thoms writes that by going public, Facebook has opened itself to significant shareholder scrutiny and potential lawsuits tied to its initial disclosures and controversial privacy policy. According to Thoms, chief among Facebook’s concerns is its delicate balance between user privacy and advertising. The company depends almost entirely on advertising revenue and its edge in attracting that revenue is the treasure-trove of personal information it has collected from its 900 million users.

“Facebook needs to use information provided by users to attract advertising dollars, but it's already faced with a spate of privacy lawsuits. It's a bit of a Catch-22,” said deBrauwere.

To read more about what deBrauwere had to say and the entire article, please click here