Vidal Tells InsideCounsel What GCs Need to Know About Content Acquisition Deals
In the second installment of his multi-article series for InsideCounsel, Pryor Cashman Partner Thomas Vidal reveals key considerations general counsel of technology and entertainment companies should bear in mind as they look for ways to expand their library of content.
While recognizing that tech companies can, theoretically, be the acquirers in M&A scenarios, Vidal points out that they are more often the targets of such deals.
Additionally, he explains, general counsel contemplating transactions involving content acquisition are well advised to consider the full range of options available to them beyond single-project or library licenses, such as output deals, strategic partnerships and the outright acquisition of a content distributor. The most important strategy for any of these deals, Vidal emphasizes, is “creating freedom [and] low exposure to risk [to] keep deals as open as possible.”
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