On June 15, 2017, Pryor Cashman client AdExchanger, an integrated media and events company devoted to the digital advertising and marketing space, was acquired by leading worldwide information and marketing company, Access Intelligence.

Founded in 2008 and based in New York City, AdExchanger’s events and daily publications attract thousands of advertising and marketing technology professionals and cover key topics, including programmatic, header bidding, data, brand safety and measurement.

Founder John Ebbert recently said of the transaction, “We are very excited to join the Access Intelligence team as we continue with our goal to educate, entertain and enlighten our audience.” 

The Pryor Cashman Team

Leading the representation of AdExchanger was Partner Lawrence Spector of Pryor Cashman’s nationally recognized Corporate Group, with assistance from Corporate Associates Francesca Djerejian and Edward Cohen.

Partner Michael Dunworth and Counsel Rebecca Schmutter advised on various tax issues, Partner Jeffrey Johnson handled the IP-related aspects of the deal, while Counsel Matthew Young advised on employment law issues.

More About Pryor Cashman's M&A Practice

Pryor Cashman’s M&A attorneys service domestic and international clients from a broad range of industries, including energy, software, technology, advertising, apparel, retail and life sciences, on all varieties of business combinations.

To learn more about our experience handling joint ventures, strategic alliances, collaborative arrangements, equity and asset purchases, unsolicited leveraged buyouts, spinoffs and restructurings, please visit our M&A practice page.